Walnut Hill Website & Graphic Design Agency, Amherst, NH

NH Website Development & Management

WordPress, Magento, Custom, PHP & MySQL

Working in the website development industry since 2001 we have run into just about everything and know how to deal with it, avoid common pitfalls, and use today’s tools to get the job done efficiently and on a realistic budget.  We efficiently build modern mobile-friendly websites focusing on the front-end user experience.

Our location in Southern NH is an excellent central location that allows us to work in person with companies throughout New Hampshire and Massachusetts.  We like to focus within a 50 mile radius of Manchester, NH, but we work with clients from all over.  Close proximity has the added bonus of face-to-face meetings when needed.

Our platform of choice for most sites is WordPress.  As the most popular and maintained platform in use today it has one of the best backend content editing features and a massive plugin library available for add-on functionality of just about anything you can think up.  For basic eCommerce needs WooCommerce for WordPress provides excellent shopping cart functionality without much of the headaches found with more complex shopping cart platforms.
Magento is a robust open source shopping cart platform with advanced eCommerce features available.  For sites that need a feature rich shopping cart solution, Magento is our choice.  There is a much larger learning curve, development time, hosting needs, and ongoing maintenance requirements, so it’s not for everyone.    We can analyze your product types and sales to determine if this is a sensible option.
We have worked extensively with Drupal in the past, and while it’s not our recommended platform for most clients, we can still support your Drupal site.

  • WordPress Site Development

    Most of what we do is building and maintaining WordPress websites.  It’s the most popular CMS platform in use and with good reason.
    Read More About WordPress

  • MySQL Database & PHP Development

    Custom web based application development and management with PHP coding and MySQL Database.

  • eCommerce with WooCommerce, Magento, or Shopify

    Magento or WooCommerce eCommerce website development or maintenance.  We can help with your existing eCommerce site or build you a new one.
    Learn more about eCommerce websites

  • Search Engine Optimization (SEO)

    Organic SEO best practices is a part of every site we build, and while nobody can guarantee top rankings, having the key elements in place and optimized content is a critical piece of the SEO puzzle.   Every site we build includes an SEO audit of current rankings and targeted keywords and competitors.  We review all of your provided content and, with your approval, will make adjustments to better your targeted SEO.

  • General Website Help & Consulting

    Just need a little help?  We do general site maintenance, updates, support, hosting management, repairs, Google Analytics/Adwords integration, domain help, and more.   We can usually offer same day help.  General work is billed in 15 minute increments at our hourly rate. (Currently $75/hr).

What Goes Into a Website Development Project

Project Management

Project Management

Project Management accounts for around 15% of a project cost.  This encompasses all back & forth correspondence via email, phone and in some cases in person meetings.   Also time factored for project setup in development applications, file prep & transfers, and various other tasks associated with the project but not direct part of design or development.

Website Planning & Goals

Planning & Strategizing

Website PlanningBefore we get into any design or development work the first step of the project is working with you to establish the main goals & objectives for the site, which can be determined by defining your target customers or site visitors and answering the question of what is it they are coming for and what’s the best way to get it to them.  This may be product or service information, it may be something they can purchase, or an informative article or video.
It is far too common for a company to just take some content they already have from a print brochure or catalog and try to dump that onto a website.  This often results in text heavy, unstructured pages that fail to effectively get the visitor what they need.  Identifying the key goal and information and building the page around that will yield a better user experience which almost always increases the chance the end goal is achieved.   This really boils to down to making sure the information they need is available, and not flooding the pages with content that nobody cares about.
It sounds easy & obvious, but can be more challenging than you think.
This is also where we choose the best platform for your needs and budget.   It can often come down to one significant, but small detail that could be the difference in choosing one CMS or eCommerce platform over another.  This is especially true with eCommerce sites.

Website Design & Development

Design & Development

Website DevelopmentUsing a test site either on our server or yours we build out the site structure and functionality and then add your content, products, media, special applications, and whatever else is to be created.
We used to almost always start off with a near complete design before starting any development, but the design & development stages are now somewhat merged together in many cases depending on if a CMS platform was used and which one.  The tools & templates available have evolved and we often prefer designing directly into the real platform rather than just making mock ups in photoshop or illustrator.  They are both still regularly use in the process, but we do it in parallel instead of in series.

Launch, Post Launch, Maintenance, SEO & Analytics

Site Launch, Post Launch, & Maintenance

SEO (Search Engine Optimization)Following the site launch there is often a brief round of revisions that come from various stakeholders.  There’s something about the psychological factor of a site launching that causes everything to take a deeper look at the content and site.  This is a good thing and should be done.
SEO is an ongoing process, but the first few months after a site launch or relaunch are an important time to closely monitor results and revise the SEO tactics and content.
The site will be hooked up with various analytics services.  Unless you have premium services you prefer we always at least set up the Google services, which provide a strong set of analytical tools. (Analytics, Search Console, My Business Profile, Adwords for PPC).

We’d love to hear about your project or answer any questions.